| Nucleus Wins Bid to Produce Merck-Medco Animation Content
ATLANTA November 1, 2000 Nucleus Medical Art announced today that it will contract with First Marketing, a Florida-based marketing/communications agency, to produce custom animation content for the new Interactive Merck Manual. First Marketing will be leading the project and creating the web site design and architecture.
Under the agreement, Nucleus will provide over 80 richly detailed interactive animations for inclusion in the online version of the popular medical reference text. The interactive animations are to cover a wide variety of general health topics and will reside alongside additional new content including video, audio, photography and illustration.
Launch of new Merck Manual Interactive Home Edition is scheduled for the first quarter of 2001. It will be accessible from Merck's main site at http://www.merck.com
About Nucleus Medical Art
Nucleus Medical Art (http://www.nucleusinc.com) is a leading creator and licensor of medical illustrations, animations and interactive media for healthcare, serving the pharmaceutical, medical device and medical publishing industries. Its staff of medical illustrators, animators, designers and programmers work with a proprietary 160 gigabyte database of visual content to develop customized educational projects for consumers, patients and professionals. The privately held company is headquartered in Atlanta, Georgia.
About First Marketing
First Marketing (http://www.first-marketing.com) offers more than 25 years' experience partnering with marketing professionals nationwide to develop communications programs designed to promote more profitable relationships with customers. First Marketing serves customers within the financial services, healthcare, travel, consumer technology and retail industries.
CONTACT:
Nucleus Medical Art
Susan Snape
Director of Content Development
(800) 333-0753
ssnape@nucleusinc.com
|